Archive for March 2019
Learn How To Tell Legendary Stories Like Steve Jobs
Tell A Story Pose A Problem State the Solution how some proof/examples/facts Call to Action Tell A Story If you’ve ever seen a speaker get up on stage and immediately dive right into their “thing”? You immediately lose the audience. People love stories. Storytelling has been a part of our lives forever. Start with a…
Read MoreSoftware License Agreement
Some notes from Practical Law UK. Computer Software “[a] set of instructions capable, when incorporated in a machine readable medium, of causing a machine having information processing capabilities to indicate, perform or achieve a particular function, task or result.” Word Intellectual Property Organisation “a computer program shall be protected if it is original in the…
Read MoreDead 2015 A1534 Macbook
Bought my Macbook 9th June 2015. I attempted to open my Mac on Friday 24 May 2018 and the laptop will not turn on at all. is it reasonable that a £1049 laptop should last more than 2 years and 10 months. 12 MacBook from 2015, the a1534board 820000045 macbook (retina 12 inch) early 2015date…
Read MoreMembership Sites
Functionality What kind of functionality do you need? Email Automations based on actions (purchase, subscription, payment failure, login details etc) Membership Levels Customer Account Creation Accept Payments Deal with failed payments Add and remove access to content automatically Autologin (no email or password required) A hierarchy of courses/lessons/quizzes etc Site / Event Tracking Tutorials IntegratePro…
Read MoreThe Work Gym
Recently heard about ultraworking.com and the concept of “the work gym” on the Art of Product Podcast. “a framework for social accountability during work” For more information go to https://www.ultraworking.com/twg.
Read MoreCopy Hackers Course Notes
My notes from Conversion Copywriting 101, full course available here https://copyhackers.teachable.com/ Features v Benefits Features tend to be more technical, benefits tell the user what your product/service will do for them, what problem it will solve e.g. “our alarm clock has 7 different modes” v “our alarm clock will wake you up refreshed, feeling like…
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